Attention Alternative Health Marketers: 22 Amazing New Trends

If you’re an alternative health marketer… And you want to break free from depending on retail distribution… Join us tomorrow, Thursday, October 5th at 11:00 a.m. (PST) to watch a free, no-obligation webinar “22 Amazing New Advertising and Marketing Trends for … Read More

Direct Response Copy in Your Marketing is Critically Important-  Anything Else Will Depress Response

I just finished several successful campaigns that generated powerful, above-average responses. Why so successful? One of the most important keys is the powerful use of direct response copy. Good direct response copy is easy to recognize. Not because it wins … Read More

Attention Alternative Health Marketers! Must-see Webinar Just For You

On Thursday, October 5th, Caleb and I will have a special webinar for alternative health presidents and marketing directors. It’s called “18 Amazing New Trends for Alternative Health Marketers.” It’s at 11:00 AM PST and you can register here. It’s … Read More

Powerful Online Strategy to Dramatically Supercharge Your Response

To dramatically increase your leads and sales one of the powerful techniques we use for clients is called a “custom list.”   What is a “custom list”?   A custom list targets a very specific audience of prospects and/or customers … Read More

5 Outer Envelope Little-Known Direct Mail Techniques Guaranteed to Get Your Message Opened and Read

  Let me tell you what your ad agency doesn’t know….how to maximize the opening of an envelope. There are 5 outer envelope “rules” you should follow to overcome your direct mail
piece’s first and often toughest marketing obstacle: making sure … Read More

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