Powerful Online Strategy to Dramatically Supercharge Your Response

To dramatically increase your leads and sales one of the powerful techniques we use for clients is called a “custom list.”   What is a “custom list”?   A custom list targets a very specific audience of prospects and/or customers … Read More

5 Outer Envelope Little-Known Direct Mail Techniques Guaranteed to Get Your Message Opened and Read

  Let me tell you what your ad agency doesn’t know….how to maximize the opening of an envelope. There are 5 outer envelope “rules” you should follow to overcome your direct mail
piece’s first and often toughest marketing obstacle: making sure … Read More

The Rule of Three Gives a Boffo Performance on the Marketing Stage

It’s a little known direct response rule. It’s a powerful rule because: This powerful rule can increase your response. This powerful rule can overcome objections. This powerful rule can supercharge your profits. It’s called The Rule of Three. When writing … Read More

Years of Knowledge, Test Results and Profit-Making Insight – All in About 60 Minutes [Webinars]

I just completed another webinar – which will make 4 in the last couple of months. Concise, actionable insight designed for company presidents and marketing directors. You can choose from: General (Every Reader): “18 Amazing New Trends in Marketing and … Read More

3-D Marketing Power Secret: 48.9% Response [Video]

One of the most powerful marketing strategies to: Cut through the clutter Get the attention of your target audience Generate high response… Is using a 3-D campaign. It’s one format many marketers are not aware of, or they overlook. I … Read More

How a Magalog Helped Skyrocket Lead Generation for a Resort [5 Powerful Steps]

How do you cut through the clutter to get out your message? That’s the problem faced by Colorado River Adventures, a members-only vacation destination designed for RV enthusiasts. Located in the Southwest United States, it boasts 7 resort destinations. The … Read More

Bookalog: Maybe the Most Overlooked but Powerful Marketing Tool You Can Use [Video]

To win in your positioning and branding, you must establish yourself as the “expert” or “authority” in your space. With a bookalog, you become the authority: the one who wrote the book! You … your product … and your company … … Read More

Shocker: 26 Trends Most Company Presidents and Marketers Aren’t Using … or Using Poorly [Video]

If you missed last week’s live webinar on “26 New Trends for Marketing Products and Services,” you missed some great money-making tips … and some costly blunders being made. But don’t worry. I have the video right here for you … Read More

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