Creating a “Look-Alike” Audience

Creating a “Look-Alike” Audience

posted in: Facebook/Social Media | 0

There are two ways to create a look-alike audience.

Both are producing awesome returns for my clients:

  1. Transactional data. This way is based on thousands of transactional data. These are purchases that can create powerful audiences which are clones of your own customers.

  1. Facebook algorithms. Facebook keeps perfecting its ability to duplicate clones. And while the results aren’t as good as transactional data, the results come pretty close.

As a marketer, you should use both.

Interested in learning more? Call me at (310) 212-5727 or email me at craig@cdmginc.com for a free consultation.

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