5 Little-Known Reasons Value Added Marketing Will Transform Your Direct Mail Response

Marketing in an age of skepticism is always difficult. In the case of direct mail, your prospects automatically perceive that you’re selling them something. When that happens, they’re likely to have a negative attitude towards even discovering what it is … Read More

18 Catalog Rules to Supercharged, Profitable Marketing

Catalog marketing presents tremendous profit opportunities right now. In fact, huge growth and new launches in both B2B and consumer catalog sectors are creating soaring profits for catalog marketing. If you sell multiple products, catalogs are an unbeatable way to … Read More

Web Strategy: 7 Keys to Greater Response [video]

What makes a landing page that creates response and profits? They opened your mail (email or print) or clicked your Facebook ad, and now…instead of being intrigued…they’re bored stiff or confused—or just annoyed. And then they’re gone. Whether you spend … Read More

Attention Alternative Health Marketers: 22 Amazing New Trends

If you’re an alternative health marketer… And you want to break free from depending on retail distribution… Join us tomorrow, Thursday, October 5th at 11:00 a.m. (PST) to watch a free, no-obligation webinar “22 Amazing New Advertising and Marketing Trends for … Read More

Direct Response Copy in Your Marketing is Critically Important-  Anything Else Will Depress Response

I just finished several successful campaigns that generated powerful, above-average responses. Why so successful? One of the most important keys is the powerful use of direct response copy. Good direct response copy is easy to recognize. Not because it wins … Read More

Powerful Online Strategy to Dramatically Supercharge Your Response

To dramatically increase your leads and sales one of the powerful techniques we use for clients is called a “custom list.”   What is a “custom list”?   A custom list targets a very specific audience of prospects and/or customers … Read More

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