To win in direct mail, you must stand out from the clutter … avoid the trash basket … You must be more valuable to your prospect than they are to you in the form of sales. Easier said than done, of course. But not impossible. There is one direct mail, direct response...
In the spirit of the Thanksgiving holiday, I’d like to share with you a few things I’m grateful for this year. I hope you will return the gesture and share with me what you are grateful for as well. Please write to me at craig@cdmginc.com. Top of my list is God. I am...
Christmas… are you going to use the best strategies and tactics possible for Christmas 2019? The expected total sales increase for this Christmas season is 4.8% to 5.2% more than 2018. The November-January season is traditionally the best time of the year to advertise...
With the amazing power of addressable TV, good 120-minute TV commercials and infomercials are making a comeback … and they’re boosting response. Even better, you can reuse your commercial or infomercial on multi platforms to increase response rates further. Write and...
For consumer marketing, a new study shows the importance of Mobile Optimizing your lead generation or sales. This means your ads or landing page conversion series is powerfully optimized for cell phone users. Here are six important findings you should know. The...
![Special Report: 31 Powerful Marketing Tips for the Christmas Season [Videos]](https://cdmginc.com/wp-content/uploads/2019/12/Marketing-Tips-for-the-Christmas.jpg)
