by Craig Huey | Nov 20, 2014 | Advertising & Marketing, Blog, Integrated Marketing, New Strategies and Tactics
[fvplayer src=”https://cdmginc.com/24_winning.mp4″ width=”500″ height=”300″ align=”left”] Thanks for Watching. Call Caleb Huey now to answer... by Craig Huey | Nov 4, 2014 | Advertising & Marketing, Blog, Direct Response Copy Tips, New Strategies and Tactics, Successful Marketing Campaigns, Test Results
Everyone is attracted to the word FREE. However, sometimes it takes a little more than just one free offer to get your prospects to bite. Often when I speak at direct marketing conferences, I’ll offer a free 15-minute consultation or a free subscription... by Craig Huey | Nov 4, 2014 | Advertising & Marketing, Blog, Direct Response Copy Tips
Complicated paragraphs can be deadly to response. You never want your customer or prospect to have to reread one of your paragraphs or, even worse, not attempt to read it at all. Keep it simple You need to remember, regardless of who your audience is or how... by Craig Huey | Nov 4, 2014 | Advertising & Marketing, Blog, Direct Response Copy Tips, New Strategies and Tactics
TheStreet.com is an investment website-probably the largest in the world. TheStreet.com saw existing ad revenue drop when the market dropped. So, Craig Huey and the CDMG team were asked to... by Craig Huey | Nov 4, 2014 | Advertising & Marketing, Blog, Direct Response Copy Tips, Latest Direct Mail, Successful Marketing Campaigns
In direct mail, the most common formats are: Envelope mailings Postcard mailings Self mailers There are, of course, many other formats including Videologs (see video briefing), catalogs, Bookalogs (see video briefing), three-dimensional (see video briefing)...