You want to reach the people most likely to buy what you've got.
Your business is a story. You have your cast of characters, a scene (location), and a plot. All you need now is the story teller. Someone that shapes your story into one that impacts your customers enough to move them to act.
As your partner, we will highlight in your marketing plan design components that generate attention and action from prospects, clients, and other customers.
Our creative design services and storytelling are more than just making something pretty or interesting. We move customers to action!
Our Audience-Targeting Strategy Includes…
Data Modeling
Generate invaluable new contacts with valuable transactional data. Millions of data points, leveraging AI and machine learning, using traditional meta data.
Custom List Integration
Targets your best customers and dramatically increases conversion.
Lookalike Audiences
Mimic your existing customers and leads for a powerful, strategic lead generation.
The power of direct mail is at its highest in today’s online world.
It’s a direct marketing workhorse that effectively enriches online marketing campaigns while producing significant ROI.
But the key to unleashing its true potential is integrating direct mail seamlessly into digital elements to create integrated, multi-channel — omnipresent — campaigns.
Integrated marketing keeps you top of mind and gives your prospects multiple opportunities to respond to your offer. This increases your creditibility and overal response.
Our Multichannel, Integrated Approach Includes:
Integration across Meta platforms, Google, YouTube, Native/Programmatic Ads, Email, social channels like Facebook, Instagram, LinkedIn, TikTok, etc. to reach audiences across the web with your powerful offer.
A single marketing message that powerfully persuades potential buyers of the unique benefits of your product or service.
Retargeting that “follows” your prospects around the internet with your ads, raising response.
Strategic remarketing that reminds prospects of your offer, reinforces what they have already seen, and lowers cost-per-lead and cost-per-sale.
It is short-sighted to dismiss traditional media channels like radio and TV.
Using the latest technology, we ensure you reach your perfect customer when they’re watching TV or listening to the radio in the car.
Specific TV targeting strategies including geographic, behavioral, contextual, demographic and daypart targeting, and audience segmentation within radio and podcast channels.
Rather than the spray and pray method of so many, we test over 10,000 variables in our direct mail packages, from headlines to cover images, and teaser copy, to ensure that you are using the most effective attention grabbers and action motivators to generate valuable leads and paying customers.
Rigorous testing means a lower risk for you — and a higher overall response rate to your direct mail package.
