The number of podcast listeners has surged by approximately 70% over the past 4-5 years, with well over 150 million monthly podcast listeners in the U.S. and it’s still growing.

Podcast advertising is also continuing to show growth in 2023 because of good ROI. 95% of frequent U.S. podcast listeners have responded to a CTA (Call To Action) in their advertising.

Podcasts are responsive because they are engaged, vertical audiences.

They listen intently. They trust their podcaster.

And when asked to respond (lead) or buy a product or service, they will if it’s in their self-interest.

Need help in advertising/targeting on podcasts? We can help with placement, copy/visuals for your ads and tracking the results.

Call Michael at 615-933-4647 or email him at [email protected].