I love video and TV commercials. They’re a powerful channel to greater profits. I know because I’ve created more than 300 videos and TV commercials over the last 40 years. And right now, thanks to the pandemic and quarantine, TV [...]

There is hope. But you must have vision, and the right strategy and tactics to win big in generating leads and sales. More than 20 states are about ready to have people return to work. Many other states will soon [...]

America has shut down. Whether your business is in the business-to-business or business-to-consumer space, you must take immediate action to survive, profit, grow, and yes … dominate your market. What you do now will make all the difference when this [...]

During times of crisis – like what we’re living through now, with the COVID-19 pandemic throwing everyday life and economies into disarray – it’s easy for company presidents and marketing directors to make a costly mistake. Instead of looking at [...]

This pandemic has huge economic consequences on all businesses. And it will change the direction of your marketing and advertising. Our article on “How to Market Successfully During Times of Fear and Turmoil,” gives some fundamental information on what every [...]