For the first time, mobile shopping is expected to overtake desktop buying this Christmas. According to Adobe Analytics, more than half of the spend online (51.2%) will be on mobile devices.

They found that cell phones amounted to $5.3 billion of all online sales on Black Friday, up 10.4% year over year.

In 2017, mobile represented 61% of digital traffic. That grew to 75% in 2020 and to 79% this year.

If you want to learn more about how to market to your prospect despite inflation effectively, please do not hesitate to give Michael Oppenheimer a call at 615-933-4647 or email him at [email protected]