Here are 6 short, but powerful things you should know:
- Amazon Says Customers Make 3X More Purchases on Alexa+
Amazon says its generative AI push is already changing how people interact with its voice assistant. Customers are now completing three times as many purchases through its newly released Alexa+ compared to the original version.
It’s an early signal that Alexa’s generative AI upgrade could reshape how people shop through voice interfaces. Unlike the original version, which primarily handled single commands like playing music or checking the weather, Alexa+ is designed to handle more complex, conversational requests, complete multi-step tasks, and take actions such as building shopping lists, placing orders or booking reservations.
- Trust in AI is Highest Among Gen Z and Millennials
Gen Zers and Millennials are 75% more likely to trust AI than Baby Boomers who are 60% more likely to trust AI.
Six in 10 people use AI at least weekly.
41% of people across all personas have purchased an AI-recommended product in the last six months.
- Cable TV Subscriptions Down Again: Streaming Takes Majority Share
U.S. households subscribing to traditional cable television declined again.
And streaming services are reshaping the media options.
In 2025, approximately 68.7 million U.S. households still subscribe to cable TV, down significantly from 105 million in 2010, according to data compiled by CableCompare.
- OpenAI: Selling You Ads in High Gear
OpenAI has hired a senior Meta advertising executive, signaling its intent to build an ad-supported business inside ChatGPT.
This places Chat in direct competition with ads for Google and Meta.
- Google is Integrating the AI Mode Experience Into AI Overviews
Google is close to making the AI Mode being the default for Search with the “Show More” button on AI Overviews jumping directly to AI Mode.
- OpenAI Launched an Ads Manager for Its Ad Business
The tool is a test within a test accessible to only a handful of advertisers. But it represents a meaningful step in OpenAI’s fast-expanding advertising business.
Note: Be a first time OpenAI Advertiser. Call Michael at my office at 615-933-4647 or email him at [email protected] to find out how we can create a campaign for you.
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