From now until election day – November 6th – your email, digital, electronic and direct mail will see a depression in response because of the election.

 

Why?

 

Because millions of dollars worth of election campaign messaging will be competing with your message…

 

Your direct response marketing pieces will likely end up in the trash along with all of the election mailers.

 

Don’t let your message get lost in the chaos!

 

I’ve had all my clients suspend most of their efforts until after the election.