Here are 4 things you may have not noticed, but these short items are important:
- YouTube is Changing Its Mid-Roll Ad Placement Strategy
YouTube is shifting ad placements to natural breakpoints in videos rather than interruptions mid-sentence or mid-action…finally.
- “Low Trust” in Media:
Americans’ trust in the media is at its lowest point in over 50 years.
Gallup polling results: Americans trust in the media is at it’s lowest point in over 50 years.
About two-thirds of Americans in the 1970’s trusted the mass media either “a great deal” or “a fair amount” to report news “fully, accurately and fairly.”
But in 2020 31% of respondents say they trust the media a great deal or a fair amount. 33% say they do “not [trust it] very much” 36% (up from 6% in 1972) say they had no trust at all.
“Low Trust” in Media:
- 88% of Republicans.
- 74% of independents.
- 46% of Democrats.
A Great Deal of Trust:
- 12% of Republicans.
- 27% of independents.
- 54% of Democrats.
Not Much Trust in Media:
- 29% of Republicans.
- 32% of independents.
- 40% of Democrats.
- Microsoft Shutting Down Skype
Video calling and messaging service Skype is shutting down. Microsoft announced that the 21-year old calling and messaging service will shut down on May 5.
- Viewership For The Oscars Averaged 17.8 Million
Linear TV viewing made up 64.4% of the audience, followed by YouTube and YouTube TV at 19.4%
Hulu and FuboTV, accounted for 16.2%.
Let CDMG Be Your Partner in Driving Growth
Media Help, Copy Help, Testing Help, D2C, and e-Commerce Help
CDMG is more than an ad agency
Let us be your second opinion
CDMG’s award-winning team, run by marketing veterans Craig and Caleb Huey, is dedicated to improving your advertising, marketing, branding, and bottom line with a proven approach that maximizes response rates and ROI.
With expertise in media, data, digital, and creative strategy, we’ve earned over 120 prestigious awards, in 2024 alone.
Why CDMG?
- Proven Success: 120 prestigious awards in 2024 alone.
- Data-Driven Strategy: We don’t guess. We know what works. Our campaigns are crafted with precision to deliver maximum ROI.
- Expertise Across the Board: From media buying to digital copywriting, testing, and direct-to-consumer strategies—we’ve got it all covered.
- Real Results: We’ve helped launch new products, reposition brands, and turn small businesses into multimillion-dollar success stories.
Let us help with your video needs!
We produce:
• Pre-roll videos
• Video sales letters (VSLs)
• TV commercials
• Infomercials
• Addressable TV
• Videologs
…and much more!
Our team has launched new products… and helped reposition companies to a higher level. Our strategies and tactics have generated leads, and built powerhouse e-commerce programs that have helped turn small businesses into multimillion dollar success stories and grown large companies.
Our formula is data driven, accountable advertising that supercharges your growth. Every campaign is crafted precisely, focusing on what matters most to drive your success.
Let’s discuss your marketing challenges and give you a second opinion.
Contact Michael Oppenheimer at 615-933-4647 or email him at [email protected].
Start transforming your marketing results today with CDMG, Inc.
