Here are the headlines on some Facebook ads that my CDMG staff and I did for one of our clients.   #1 – There are some really bad candidates for President. #2 – Time to sell? #3 – Crash warning signals [...]

No one has even woken up in the morning and thought, “today I need to subscribe to another investment newsletter.” But many have laid awake at night worrying about their investments … Are they missing opportunities? Are they taking too [...]

Parents and grandparents are easy to target for marketing and advertising … and can generate high response and millions in sales. Let’s look at an example of a company that has been successful in marketing to this audience … and [...]

In the mid-2000s, the average pair of jeans cost about $30. So, when apparel company True Religion burst onto the scene with designer styles that ran $250 to $300 a pair, they had to show the world that theirs weren’t [...]

Launching a new product online or offline can be fun and profitable … or a heart breaking experience. But there is a little-known secret to minimizing your risk and maximizing your return. That is: Follow the proven direct response marketing [...]