Walmart is seriously innovative in its new e-commerce shopping.
Here are 4 things you should know:
- Virtual Stores: The Walmart virtual store features three digital sections. They are called Y’allternative (Western theme), Go Chromatic (Metallic theme), and So Jelly (Sea theme), where shoppers can buy home, fashion, and beauty products.
- Game Fun: Walmart Realm has games where shoppers can interact with products and have access to giveaways.
- Targeted Audiences: In 2023, Walmart introduced its Supercampus game within Roblox for back-to-school shopping season. Within the game, players could solve puzzles and play using 3M, Crayola, and Bic products.
- Other Retailers Quickly Adding E-Commerce: Many other retailers are developing their virtual stores, including Lacoste, Bloomingdale’s, Tommy Hilfiger, Elizabeth Arden, J. Crew, Alo Yoga, Ralph Lauren, and Charlotte Tilbury.
Want help with your e-commerce? call Michael at 615-947-6120 or email him at [email protected]
