Key Takeaways: 38 Christmas Marketing Strategies for 2026 Discover 38 strategies to help increase your Christmas sales, leads, and profits. Make your business easier to find when shoppers ask AI for gift ideas and product comparisons. Integrate direct mail, [...]
Key Takeaways Build your marketing around a sale. Your advertising, offer, landing page and checkout should work together to turn prospects into customers. Target buying behavior. Transactional data can help you identify prospects based on what they purchase, not simply [...]
Key Takeaways Multichannel marketing generated 11,377 paid customers in three months in this campaign. Direct mail contributed 2,057 buyers and deserves consideration alongside digital. The Newsalog produced the lowest cost per sale. Test formats before assuming which channel will win. [...]
▶ Key Takeaways One of the companies my team at CDMG works with experienced a dramatic increase in e-commerce transaction activity after our marketing campaign went live. Monthly transactions rose from a three-month pre-campaign baseline of 54.69 to 461 at [...]
Key Takeaways Coordinate your channels around one core offer and message. Use repeated exposure to build recognition and confidence. Let each channel reinforce the others. Measure total campaign costs against qualified leads and sales. Give hesitant prospects additional reasons to [...]
