by Craig Huey | Dec 17, 2020 | digital marketing, Integrated Marketing
Now you can listen to how you can easily transform your marketing and advertising efforts into more leads, more sales, and more money. Whether you’re driving or running, with the audio book you can hear how to set up the most effective marketing campaigns perfect for... 
by Craig Huey | Dec 9, 2020 | Advertising & Marketing, digital marketing, Integrated Marketing
E-commerce sales for his year has hit a historic high because of the pandemic. Forbes reports a total of $39 billion for digital ecommerce sales across the major shopping days of Thanksgiving, Black Friday, Small Business Saturday, Sunday, and Cyber Monday. $23... 
by Craig Huey | Dec 4, 2020 | Advertising & Marketing, Blog, digital marketing, Integrated Marketing
Discover 28 strategies that will allow anyone to realize the potential of multichannel, integrated marketing. … from Facebook retargeting to direct mail to direct response copy, it’s all in there – and you can see how they all affect your brand engagement,... 
by Craig Huey | Dec 4, 2020 | Advertising & Marketing, digital marketing, Direct Response Copy Tips
One of the best ways to make your copy clear and engaging is to use the active voice rather than the passive voice. The active voice is the best way to convey your message clearly and more directly. Here’s an example. Passive voice: The FREE Report will be sent... 
by Craig Huey | Dec 4, 2020 | Advertising & Marketing, Blog, digital marketing, Integrated Marketing
Critical Question #1: What Have Past Recessions Taught Us? We’ve spent a lot of time looking at past recessions and marketing during economic instability. What you may find surprising is that we see marketing during a recession as a great opportunity to get... 
by Craig Huey | Dec 4, 2020 | Advertising & Marketing, digital marketing, Successful Marketing Campaigns
How do you get new prospects when people are pulling back on spending in a recession— when businesses are closing, unemployment is high, the economy is uncertain? Many CEOs, vice presidents, and marketing managers are asking themselves this question for the second... 