by Craig Huey | Jan 27, 2022 | Advertising & Marketing, Digital Marketing, Internet, Website/Landing Page Strategies and Tactics
Where $161.5 Billion is Going The advertising industry saw a historic boom in 2021. 2022 is expected to be better. The advertising industry is seeing this boom on both the national level and local level. Local includes for example: The overall local U.S. advertising...
by Craig Huey | Jan 26, 2022 | Direct Response Copy Tips, Integrated Marketing, Internet, Website/Landing Page Strategies and Tactics
Good tease copy always generate response The Test: This week, let’s look at two pay-per-click ad headlines for the book, 46 Ways to Raise Prices: Headline A read: “The easiest price increase you’ll ever make or your money back.” Headline B read: “The secrets of making...
by Craig Huey | Dec 27, 2019 | Advertising & Marketing, Blog, Successful Marketing Campaigns, Website/Landing Page Strategies and Tactics
These are the top articles of 2019 you had to read. These are the ones that were the most controversial. They got the most comments or forwards. They are 2019 all-stars. You don’t want to miss this! 10. Death of Direct Mail? 9. 7 Critical Insights for Marketing to...
![Web Response Secret: Landing Page vs. All-In-One Websites [video]](https://cdmginc.com/wp-content/uploads/2019/10/Web-response.jpg)
by Craig Huey | Oct 15, 2019 | Advertising & Marketing, New Strategies and Tactics, Website/Landing Page Strategies and Tactics
A landing page is one of the most effective, efficient and powerful ways to generate a lead or make a sale. With a product landing page, you’re able to focus your message on your target audience without navigation distractions, using direct response sales copy and...
![How to Create a Winning Landing Page [Video]](https://cdmginc.com/wp-content/uploads/2019/09/Create-Landing-Page.jpg)
by Craig Huey | Sep 9, 2019 | Successful Marketing Campaigns, Website/Landing Page Strategies and Tactics
How do you bring in leads on your website? Don’t use your corporate website. Too much navigation and too many distractions depress response. What you need is to create a winning landing page! Landing pages have: Strong direct response copy Winning testimonials Videos...
by Craig Huey | Jul 16, 2019 | New Strategies and Tactics, Successful Marketing Campaigns, Website/Landing Page Strategies and Tactics
One of the tools we use for our clients’ websites and landing pages is a “floater.” It looks and feels like a pop-up, but it isn’t. The primary purpose of a floater is to build your email list. And it makes for a 50% or more increase in the...
