by Craig Huey | Dec 27, 2019 | Advertising & Marketing, Blog, Successful Marketing Campaigns, Website/Landing Page Strategies and Tactics
These are the top articles of 2019 you had to read. These are the ones that were the most controversial. They got the most comments or forwards. They are 2019 all-stars. You don’t want to miss this! 10. Death of Direct Mail? 9. 7 Critical Insights for Marketing to... ![Web Response Secret: Landing Page vs. All-In-One Websites [video]](https://cdmginc.com/wp-content/uploads/2019/10/Web-response.jpg)
by Craig Huey | Oct 15, 2019 | Advertising & Marketing, New Strategies and Tactics, Website/Landing Page Strategies and Tactics
A landing page is one of the most effective, efficient and powerful ways to generate a lead or make a sale. With a product landing page, you’re able to focus your message on your target audience without navigation distractions, using direct response sales copy and... ![How to Create a Winning Landing Page [Video]](https://cdmginc.com/wp-content/uploads/2019/09/Create-Landing-Page.jpg)
by Craig Huey | Sep 9, 2019 | Successful Marketing Campaigns, Website/Landing Page Strategies and Tactics
How do you bring in leads on your website? Don’t use your corporate website. Too much navigation and too many distractions depress response. What you need is to create a winning landing page! Landing pages have: Strong direct response copy Winning testimonials Videos... 
by Craig Huey | Jul 16, 2019 | New Strategies and Tactics, Successful Marketing Campaigns, Website/Landing Page Strategies and Tactics
One of the tools we use for our clients’ websites and landing pages is a “floater.” It looks and feels like a pop-up, but it isn’t. The primary purpose of a floater is to build your email list. And it makes for a 50% or more increase in the... 
by Craig Huey | Apr 25, 2019 | Advertising & Marketing, Blog, Test Results, Website/Landing Page Strategies and Tactics
Your ad isn’t aimed at everybody who sees it—just the prospects for your product. 75% of the success or failure of your digital ads, direct mail piece, landing page, video script is the headline. Use your headline and illustration to grab your prospects’ attention and... ![Avoid This Deadly Marketing Blunder: Corporate Website vs. Landing Pages [video]](https://cdmginc.com/wp-content/uploads/2019/03/Avoid-this.png)
by Craig Huey | Mar 25, 2019 | Advertising & Marketing, digital marketing, New Strategies and Tactics, Website/Landing Page Strategies and Tactics
Many marketers make this deadly marketing blunder…and don’t even know it. They don’t know that they’re killing response and driving away potential customers. What is it? They rely on their corporate website to drive sales – instead of a single, streamlined landing... 