Supercharge your response and ROI by sending a direct mail piece to anyone visiting your website or landing page.
How?
With Direct Mail Retargeting (DMRT).
One of the great new innovations in integrated multichannel marketing strategies is using direct mail retargeting (DMRT).
DMRT allows you to identify the physical mailing addresses of your landing page or website visitors, allowing you to retarget them by sending a direct mail piece to your hot prospect.
Sending a direct mail piece after your prospects have visited or engaged with you digitally on your landing page or website is a powerful tool I use for most of my clients… because it works so well.
Why does Direct Mail Retargeting (DMRT) work so well?
The prospect is close to buying, they just need a little push. And the quick surprise of a direct mail piece to your hot prospects ignites the sale.
Integrating direct mail with your landing page or website consists of:
- Direct Mail- Send immediately to your online prospects is easy and simple
Direct mail will spark the sale. The magic of DMRT is the high response rate.
Your prospect saw your offer but didn’t order. All of a sudden, they get your direct mail piece… and then respond with your new lead or sale.
- Returning prospects back to your landing page
Most prospects order from the Call to Action (CTA) on the direct mail piece. But some will return to the landing page to order.
You should provide a URL similar to the one they visited but streamlined to order.
- A single powerful offer– reinforced
Digital and direct mail marketing must all include the same messaging for a cohesive campaign, a powerful unique selling proposition (USP), and direct response copy highlighting the benefits. And, is your offer enticing?
Here is an infographic to better understand the process:
Want to learn more about Direct Mail Retargeting?
Call Michael Oppenheimer at 615-243-1751 or email him at [email protected]
We will set up the system for you, create the direct response copy and art for the direct mail piece, print it, send it out for you, and give you an analysis report. It’s that easy.
Unlock Your Business Potential with CDMG, Inc.
Boost Your Brand. Maximize Your ROI. Drive Measurable Growth.
At CDMG, Inc., we don’t just run ads—we drive results. Our award-winning, data-driven strategies are designed to elevate your business, increase your leads, and maximize your bottom line. Led by marketing experts Craig and Caleb Huey, we’ve helped transform startups into multimillion-dollar powerhouses and scaled industry leaders to new heights.
Whether you need expert media buying, compelling copy, targeted D2C strategies, or cutting-edge testing, CDMG is your go-to partner in success.
Why Choose CDMG?
- Proven Success: With over 120 prestigious awards in 2024 alone, we know what works.
- Customized Strategies: Our data-driven approach ensures that every campaign is tailored to drive results.
- Expert Team: Tap into the expertise of seasoned veterans who’ve launched products, repositioned brands, and created e-commerce success stories.
- Let us help with your video needs!
We produce:
• Pre-roll videos
• Video sales letters (VSLs)
• TV commercials
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…and much more!
We’re not just another agency. We’re your growth partner—focused on delivering measurable results and long-term success.
Ready to Supercharge Your Business?
Don’t settle for ordinary. Let’s talk about how CDMG can help you accelerate your growth and achieve your marketing goals.
Contact Michael Oppenheimer today at 615-933-4647 or [email protected].
Start transforming your marketing today with CDMG, Inc.—where strategy meets success.
