Here are 4 short, but powerful things you should know:
- Netflix Doubled Its Ad Revenue in 2025
Netflix beat its revenue expectations for 2025, ending 2025 with $42.5 billion in revenue, a 16% year-over-year jump.
$1.5 billion came from advertising, which is a roughly 150% year-over-year revenue increase.
November of 2025 Netflix said that it has 190 million monthly active viewers on its ad tier.
Now that Netflix’s ads business in 3 years has “grown to scale,” said Co-CEO Greg Peters, “our main focus is increasing the monetization of that inventory.” Netflix expects its ad revenue to nearly double again this year and hit roughly $3 billion.
- New Reels Change: New Opportunity
Meta has confirmed its recommendation engine now surfaces 50% more Reels from creators who published content that day.
You can use that to increase ROI.
Make sure you’re creating the right videos for each network with the correct formatting for proper Reels favor.
- Meta Results Crash
Meta advertisers are seeing a sharp decline in ‘Landing Page Views rate per link clicks,’ dropping to 20-50% mostly on iOS devices.
This triples cost per landing page view and raises customer acquisition costs.
Multiple reasons are given… including some saying site traffic looks ok in Google Analytics.
Check your results carefully.
- The 60-30-10 Split Rule
Here is a general rule to maximize your marketing spend:
- 60% for prospecting and awareness / top of funnel
- 30% for retargeting / mid-funnel
- 10% for bottom funnel closing
CDMG adjusts this for each client, but this is a general rule to use for your marketing.
Unlock Explosive Growth with CDMG, Inc.
Your Partner for Digital Success
In today’s fast-paced world, you need more than just an agency—you need a partner who drives growth, amplifies your brand, and delivers results that matter. That’s where CDMG comes in.
We’re not just another ad agency. We are a top advertising and marketing powerhouse specializing in driving real, measurable results and profits. Our award-winning team, led by marketing veterans Craig and Caleb Huey, is dedicated to supercharging your advertising efforts and transforming your business.
Why CDMG?
• Proven Success: 120 prestigious awards in 2024 alone.
• Data-Driven Strategy: We don’t guess. We know what works. Our campaigns are crafted with precision to deliver maximum ROI.
• Expertise Across the Board: From media buying to digital copywriting, testing, and direct-to-consumer strategies—we’ve got it all covered.
• Real Results: We’ve helped launch new products, reposition brands, and turn small businesses into multimillion-dollar success stories.
Let us help with your video needs!
We produce:
• Pre-roll videos
• Video sales letters (VSLs)
• TV commercials
• Infomercials
• Addressable TV
• Videologs
…and much more!
Whether you’re looking to launch a new product, reposition your brand, or supercharge your e-commerce growth, CDMG is the partner you need to dominate your market.
Are you ready to see how we can drive your growth?
Let’s talk. Call Michael Oppenheimer at 615-933-4647 or email [email protected] today.
Don’t wait—start transforming your marketing results now with CDMG, Inc.
Act now, grow faster, and achieve more with CDMG.