“Direct mail in an online world is powerful because it works.”

But some techniques increase response or lower it; I focus on the traditional letter mailer in this video.

In this video, I discuss the techniques separating winners from losers:

• A Powerful Tease…
• Creating Curiosity…
• The Importance of the Salutation…
• What is The P.S.… and Why

-What’s in the letter?

-Your CTA

These are just a few tips to vastly improve your direct sales.

To learn more, click here to watch my video that holds up to this day!

Let us know what you think by calling us at 615-993-4647 or emailing Michael at [email protected].