Web shopping doesn’t end after Cyber Monday, of course, so it’s critical to have your website ready for the whole season.
Most customers want to clearly see 5 things on your website: Free shipping, plenty of product details, easy return policy, prepaid shipping for returns and multiple product images.
You might also want to let customers know when stock is running low.
Want more tips on gearing up for the Christmas season? Check out last week’s article, “2015 Christmas Season: Must-See Tips.”