Taxpayers are facing a massive post office bailout. Currently, the post office is $100 billion in debt. It lost about $5.5 billion in 2014. And that's despite the $569 million increase in operating revenue. They refuse to pay $5 billion [...]
The market place is always right. Many times we are not. That’s why you test. Here are the banner ads. Which was the winner? The audience is investors. The ads were (continue reading) purposely created to look like editorial. [...]
Complicated paragraphs can kill sales and leads. You never want your prospect to have to reread one of your paragraphs or, even worse, not attempt to read it at all. Keep it simple You need to remember, regardless of who [...]
There are a number of things that can be done to help give you more credibility among your prospects and customers. Remember, your audience is very skeptical. And in an age of skepticism, you need to overcome that skepticism to [...]
2015 could be your best year ever. Your marketing profits will skyrocket as the economy improves and businesses gain confidence in the future. The midterm elections change everything. There will be no more congressional actions that could hurt the business [...]
