Here is a powerful infographic that gives you an idea of the demographic make-up of the United States—religions, politics, and more. Watch here. https://youtu.be/mCTaiKxpWSA What do you think of these stats? How will they affect marketing going forward into [...]
Because of the upcoming election, the safest thing to do is make sure none of your marketing hits the consumer from October 4th to November 8th. Three things happen during those dates: Costs go up on most media, including TV [...]
I have two major events coming up, and I don't want you to miss out on either one! Money Show, San Francisco: August 23 through August 26. If you're in the San Francisco area, and would like to get together, I [...]
Hillary Clinton continues to dominate with a powerful marketing machine, using advanced data and analytics. During the RNC During the DNC Clinton 218 emails to 21 million people 216 emails Trump 35 emails to 2 million 20 emails [...]
It was great seeing subscribes to Direct Marketing Update at FreedomFest. If you didn’t come this year, I hope that you join me next year. I had three panels. Here are some key takeaways from those three panels. Panel #1: [...]
