Did the orders pour in because the hot stock's name was hidden? You decide. The marketing challenge: The direct mail control package had been a success for years. From the #10 carrier and four-page letter, to the order card, flyer [...]
Subscriber base of little-known publication grows nearly 50% in just 2 months The Marketing Challenge: MAEDEL’S MINI-CAP ANALYST, a monthly stock newsletter, came to CDMG with a number of frustrating problems:The Creative Solution: It was virtually unknown to U.S. stock [...]
Revealed: The surprising secret behind Intelligence Digest’s phenomenal 22% response The Marketing Challenge: Joe DeCourcy, publisher of Intelligence Digest newsletter, needed to find a way to lock in longer-term subscribers in order to generate ongoing revenue and reduce bottom line [...]
Award-winning promotion increases subscriber base by over 300%! The Marketing Challenge: The needs of the investment newsletter The Dines Letter and its writer/editor, James Dines, were two-fold: first, to introduce Dines to an audience not necessarily familiar with his “contrarian” [...]
Fueling a “Money Machine” The Marketing Challenge: A “Money Show” brings together thousands of millionaires and hundreds of investment marketers for an event that is literally an extraordinary celebration of capitalism. Gurus forecast. Deals are done. It’s a frenzy of [...]
