Revealed: The surprising secret behind Intelligence Digest’s phenomenal 22% response The Marketing Challenge: Joe DeCourcy, publisher of Intelligence Digest newsletter, needed to find a way to lock in longer-term subscribers in order to generate ongoing revenue and reduce bottom line [...]
Award-winning promotion increases subscriber base by over 300%! The Marketing Challenge: The needs of the investment newsletter The Dines Letter and its writer/editor, James Dines, were two-fold: first, to introduce Dines to an audience not necessarily familiar with his “contrarian” [...]
Fueling a “Money Machine” The Marketing Challenge: A “Money Show” brings together thousands of millionaires and hundreds of investment marketers for an event that is literally an extraordinary celebration of capitalism. Gurus forecast. Deals are done. It’s a frenzy of [...]
Dynamic new ad generates twice the normal response and crushes once-successful “control". The Marketing Challenge: Commodity Trend Service launched a brand-new publication, Futures Options Weekly, with a display ad created by a freelance copywriter. While results were initially encouraging, the [...]
Magalog has doubled the response from other campaigns The Marketing Challenge: Introduce into a highly competitive market a new, relatively expensive, complex and technical commodity futures charting service. The Creative Solution: CDMG created an information-packed, 24 page process color magalog [...]
