Here are 6 short, but powerful things you should know: Meta New Test: “Ad” Verses “Sponsored” Meta has begun changing its in-stream ad labels from “Sponsored” to “Ad.” It’s already hit Instagram, with the regular “Sponsored” notifier on posts switched [...]
Key Takeaways: • Time-based geofencing lets you capture mobile IDs from any past timeframe — 2 weeks, 2 months, even 1 year ago. • You can identify exact audiences based on where they physically were, such as Whole Foods, churches, [...]
1.) YouTube Shorts Breakthrough The trouble with YouTube shorts was that they were too short - no longer than 60 seconds. But there has been a positive breakthrough. You will now be able to upload videos up to 3 minutes [...]
84%! That’s a big average ROI increase that will help your bottom line, and it’s all from using multi-channel marketing. The multichannel marketing results leave those using only Facebook or Google in the dust. 600 marketers found that they boosted [...]
What Multichannel social networks provided the best Return on Investment (ROI) ad spend in the last 30 days? Note in the list below that Facebook and Google are at the bottom, though that’s where many marketers concentrate their efforts. If [...]
