With rising prices/costs and consumers cutting back, there has been a shakeup in streaming services… including navigating higher price points.
For example:
- Paramount, Disney, and Comcast (etc!) had over $5 billion in losses in 2023 according to The Financial Times.
- Disney + raised their no-ads tier price by 75% in (2023-2024).
- Hulu is most at risk of losing subscribers if there is a content gap.
- Paramount aims to lay off 800 employees.
- Disney + plans to absorb HULU
| Streamer Services | Jan 2023 $/Month | Jan 2024 $/Month | Percentage Increase |
| Disney + | $7.99 | $13.99 | 75% |
| Amazon Prime Video | $8.99 | $12.00 | 33% |
| Netflix Basic (no ads) | $11.99 | $15.49 | 29% |
| Paramount + | $10 | $11.99 | 20% |
| HULU | $14.99 | $17.99 | 20% |
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