Integrated Magalog and Internet Landing Page skyrocket lead generation for a resort destination The Marketing Challenge Colorado River Adventures is a members-only vacation destination designed for RV enthusiasts. Located in the Southwest United States, it boasts 7 resorts in California, [...]
I tested three separate subject lines for an email campaign I sent out for one of my clients. The audience receiving the email was mostly male investors, 50-years and older. Note that the subject line in this case had to [...]
I often find that just one small word change to your copy has the potential to make a big difference in response. Here is a test for an online publisher: two almost-identical sentences located near the order button (continue reading) [...]
We recently did a JOBS ACT direct mail campaign to accredited investors. And we tested two envelopes" 1. "How to generate monthly income with greater protection for your money" This little-known alternative investment can.... Bring you potential returns of 7% [...]
We recently did a JOBS ACT direct mail campaign to accredited investors. And we tested two envelopes” 1. “How to generate monthly income with greater protection for your money” This little-known alternative investment can…. Bring you potential returns of 7% [...]
