Seniors (aged 55+) make up an enormous market with incredible purchasing power. But most marketers ignore this valuable group – or don’t know how to reach them. In fact, seniors spend close to 50% of all purchasing dollars, and yet [...]
Targeting is critical to any marketing campaign. You always need to know who your audience is ... and what they will respond to. If you market a product or service to investors – or you are raising capital with an [...]
You’ll find a goldmine of marketing secrets in my new book, 23 Equity Crowdfunding Secrets to Raising Capital. It’s a 152-page roadmap to successful marketing. The primary advice: Those wanting to raise capital under the equity crowdfunding/JOBS Act. Secondary advice: [...]
Christmas is less than two weeks away…do you have all of the presents you need? Here’s a unique gift idea for family, friends and clients who are entrepreneurs, business owners or students – the world’s first comprehensive guide to equity [...]
Those who are raising capital under the equity crowdfunding/JOBS Act will want to take a look at my new book, 23 Equity Crowdfunding Secrets to Raising Capital. It’s a must-have guide packed with concise, actionable advice for you to create [...]
A revolution is going on in the marketplace today. It’s a revolution that’s helping private companies raise capital by marketing directly to the investors. It’s a revolution where companies that want to become public can fast-track to becoming public. And [...]
