Direct mail marketing is the backbone of many marketers today. If you haven’t tried direct mail lately – or haven’t tried it at all – it has undergone a massive shift, increasing response rates, and producing leads and sales far [...]
Think something new will help your direct marketing campaign? How about trying something retro? Do you think that newsprint is dead? Newspapers may be in decline, but in direct marketing, they are making more than a comeback! Try this new [...]
Want to get 20-30% increase in your response? What a unique medium to get readers’ attention in direct mail? Then you need to use a newsalog! What’s a newsalog? Don’t think it will work? You’ll be surprised how a retro [...]
