Wine of the Month Club

OG Wine of the Month Club: Original, Super-Successful Subscription Box Service – 6 Keys to Their Success

There’s been an explosion in subscription box services. In terms of marketing, a lot can be learned from those who have been around for a while. Wine of the Month Club has been around for over 40 years. They’re a [...]

By cdmginc|2019-05-28T14:54:16-06:00May 28, 2019|Advertising & Marketing, Latest Direct Mail, Successful Marketing Campaigns|

Direct Mail Blunder Most Marketers Make … Do You?

Most marketers will put the name of their company and logo at the top of the letterhead. Big mistake. The name of your company means absolutely nothing to your prospects. And in fact, it can depress your response. Heresy? This [...]

By cdmginc|2017-03-06T16:55:54-06:00March 6, 2017|Advertising & Marketing, Direct Response Copy Tips|