Direct Response Radio: 15 Mega-Profit Tips for Success
Go for Radio (Credit: Timothy King) If you thought that direct response radio was fading out, remember the phrase coined by Mark Twain: “The rumors of [...]
Testing Corner: Your Prospect List—Lessons to Never Forget
Build Your Prospect List (Credit: Betrin) There is an adage in the sales and marketing world: “Your best customer is the customer you already have.” And for this reason, you are likely to do [...]
Direct Marketing Copy Tip of The Week: Little-Known First Paragraph Secrets
First Paragraph Helps Carry the Prospect to a Sale! (123rf.com) The first paragraph of your letter, email, Facebook, website, brochure or other DR piece is one of the most critical elements of your success or failure. Grab [...]
Why You Need a Bookalog [Video Brief]
Craig Huey Talks about Bookalogs A bookalog looks like a book, feels like a book … but it’s not a book! It’s a direct response sales piece that looks like a book. It sets you apart from [...]
Investment Strategies and The 2016 Election – You’re Invited to Join Me [Video]
I’d like to invite you to one of the most unique personal and powerful investment and business conferences ever held…and it’s in the Bahamas! Geopolitics, the election, new investment strategies, and economic analysis will equip you like nothing else [...]