Shocking and Illegal: Postal Carriers Free Labor for Democratic Party
How would you like your mail undelivered because your postman is out campaigning for a candidate? Of course, it’s illegal for government workers to leave work to campaign for a candidate. And yet that’s what happened. And yet, nothing is being done about it, as usual. Case in point: The [...]
Crowdfunding to Raising Capital: How to Advertise and Market to Active Investors [New Webinar]
One of the most exciting ways private companies are raising money from investors is by using an integrated multi-channel approach directly marketing to the potential investor. We will be explaining our detailed, award-winning methods in an upcoming webinar, “Raising Capital With Crowdfunding: How to Advertise and Market Directly to Investors,” [...]
Campbell Soup: Online Marketing to Improve Sales
When it comes to online commerce, there is no better business model than Amazon. So, when Campbell Soup Co. announced a bevy of changes recently, the one that stood out was the hiring of former Amazon executive to lead their new e-commerce division. Even a 148-year-old soup company that wants [...]
Direct Mail Blunders: Don’t Forget to Use the Right Stamp [Video]
Direct Mail marketing places great importance on envelopes, teasers and writing copy that sells. But did you know the type of stamp you use is equally important? The type of postage you use determines how profitable your mailing will be. A pre-canceled stamp is your key to increasing your response, [...]
Bookalog: Maybe the Most Overlooked but Powerful Marketing Tool You Can Use [Video]
To win in your positioning and branding, you must establish yourself as the “expert” or “authority” in your space. With a bookalog, you become the authority: the one who wrote the book! You … your product … and your company … an authority in your niche. And, one of the great [...]
Shocking and Illegal: Postal Carriers Free Labor for Democratic Party
How would you like your mail undelivered because your postman is out campaigning for a candidate? Of course, it’s illegal [...]
Crowdfunding to Raising Capital: How to Advertise and Market to Active Investors [New Webinar]
One of the most exciting ways private companies are raising money from investors is by using an integrated multi-channel approach [...]
Campbell Soup: Online Marketing to Improve Sales
When it comes to online commerce, there is no better business model than Amazon. So, when Campbell Soup Co. announced [...]
Direct Mail Blunders: Don’t Forget to Use the Right Stamp [Video]
Direct Mail marketing places great importance on envelopes, teasers and writing copy that sells. But did you know the type [...]
Bookalog: Maybe the Most Overlooked but Powerful Marketing Tool You Can Use [Video]
To win in your positioning and branding, you must establish yourself as the “expert” or “authority” in your space. With a [...]