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Blog2025-03-18T13:51:10-06:00
208, 2017

New Digital Integration for Direct Mailers: A Marketing Boon for Profits [Video]

By |August 2, 2017|Advertising & Marketing, Integrated Marketing|

New digital integration for direct mailers is a marketing breakthrough. It will boost your profits. That’s why I want you to take a few minutes and watch this powerful interactive video on how the U.S. Postal Service’s Informed Delivery system can make it happen. Click on this link to watch. [...]

2607, 2017

Testing Corner: How to Stop Losing Sales in Your Shopping Cart [Video]

By |July 26, 2017|Advertising & Marketing, Website/Landing Page Strategies and Tactics|

Here’s a test that can help you increase your online orders. In this test, a website was able to recover abandoned shopping carts by using a mechanism that retrieved email addresses. If a potential customer did not complete the sale, an email follow-up message asking why they did not complete [...]

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