Forbes released its annual Forbes 400 list ranking the 400 richest Americans. Below are the top 15. Elon Musk remained #1. In fact he became the first person on the list to surpass $400 billion. That puts him $152 billion [...]
Here are 6 short, but powerful things you should know: Walmart Marketplace: Should You Join? NexGrill, an outdoor cooking and heating company, joined Walmart Marketplace in 2022. Walmart Marketplace has 255 million customers, zero monthly fees and powerful ecommerce tools. [...]
The trade war impacts every company president and marketing director. What should an advertiser or company do during economic uncertainty, including a recession… or inflation… or stagflation? Having navigated my advertising agency clients through five recessions/stagflation, the Jimmy Carter 14% [...]
Here are 4 things you may have not noticed, but these short items are important: YouTube is Changing Its Mid-Roll Ad Placement Strategy YouTube is shifting ad placements to natural breakpoints in videos rather than interruptions mid-sentence or mid-action…finally. “Low [...]
In the past decade, mergers and acquisitions among advertising agencies have been particularly active during economic downturns. However, marketing and advertising have stalled under the overregulation of the Biden administration. That’s now changing, and marketing and advertising are hot again. [...]
