For my ad agency, Creative Direct Marketing Group, winning an award for developing marketing excellence for our clients is an amazing honor. The Internet Advertising Association just awarded Creative Direct Marketing Group with the following for 2016: […]
98% of marketers overlook this powerful success strategy that could skyrocket your leads or sales (video). You’re one of the 98% if you’ve never considered a bookalog. What’s a bookalog? It looks and feels like a paperback book – but [...]
I just received a note that my marketing agency CDMG won the Internet Advertising Award for “Best Investment Online” campaign. That makes a total of 81 awards won from the Echo awards, Business Marketing Association, Web Marketing Association and others.
Most marketers will put the name of their company and logo at the top of the letterhead. Big mistake. The name of your company means absolutely nothing to your prospects. And in fact, it can depress your response. Heresy? This [...]
The mobile app marketplace has not displaced retail. Not at all! In fact, even though consumers spend 60% of their shopping time on the Internet (on their phones), they are browsing and research in order to make the best purchase [...]
