“Direct mail in an online world is powerful because it works.”

Direct mail most often produces better ROI than digital or email.

That’s largely due to better AI generated TDM – Targeted Data Modeling.

And of course, new formats and 86% lift in response with multichannel marketing.

But creative must also be right.

Some techniques increase response or lower it.

I focus on the traditional letter mailer in this video on how to use direct mail in an online world. I’ll show you techniques separating winners from losers:

  • A Powerful Envelope
  • Creating Curiosity
  • Salutation Secrets
  • The Amazing but Overlooked P.S.
  • What’s in the letter?
  • The CTA

This is what I explain in this 8-minute video.

These are just a few tips to vastly improve your direct mail sales or leads.

To learn more, click HERE to watch my video that holds up to this day!

Let us know what you think by calling Michael at 615-933-4647 or email him at [email protected].

Unlock Your Business Potential with CDMG, Inc. 

Boost Your Brand. Maximize Your ROI. Drive Measurable Growth. 

At CDMG, Inc., we don’t just run ads—we drive results. Our award-winning, data-driven strategies are designed to elevate your business, increase your leads, and maximize your bottom line. Led by marketing experts Craig and Caleb Huey, we’ve helped transform startups into multimillion-dollar powerhouses and scaled industry leaders to new heights. 

Whether you need expert media buying, compelling copy, targeted D2C strategies, or cutting-edge testing, CDMG is your go-to partner in success. 

Why Choose CDMG? 

  • Proven Success: With over 120 prestigious awards in 2024 alone, we know what works. 
  • Customized Strategies: Our data-driven approach ensures that every campaign is tailored to drive results. 
  • Expert Team: Tap into the expertise of seasoned veterans who’ve launched products, repositioned brands, and created e-commerce success stories. 
  • Let us help with your video needs!
    We produce:
    • Pre-roll videos
    • Video sales letters (VSLs)
    • TV commercials
    • Infomercials
    • Addressable TV
    • Videologs
    …and much more! 

We’re not just another agency. We’re your growth partner—focused on delivering measurable results and long-term success. 

Ready to Supercharge Your Business? 

Don’t settle for ordinary. Let’s talk about how CDMG can help you accelerate your growth and achieve your marketing goals. 

Contact Michael Oppenheimer today at 615-933-4647 or [email protected]. 

Start transforming your marketing today with CDMG, Inc.—where strategy meets success.