by DMU | Feb 18, 2015 | Advertising & Marketing, Successful Marketing Campaigns
Fueling a “Money Machine” The Marketing Challenge: A “Money Show” brings together thousands of millionaires and hundreds of investment marketers for an event that is literally an extraordinary celebration of capitalism. Gurus forecast. Deals are done. It’s a frenzy of... by DMU | Feb 18, 2015 | Advertising & Marketing, Direct Response Copy Tips, Successful Marketing Campaigns
Dynamic new ad generates twice the normal response and crushes once-successful “control”. The Marketing Challenge: Commodity Trend Service launched a brand-new publication, Futures Options Weekly, with a display ad created by a freelance copywriter. While... by DMU | Feb 18, 2015 | Advertising & Marketing, Latest Direct Mail, Successful Marketing Campaigns
Magalog has doubled the response from other campaigns The Marketing Challenge: Introduce into a highly competitive market a new, relatively expensive, complex and technical commodity futures charting service. The Creative Solution: CDMG created an information-packed,... by DMU | Feb 18, 2015 | Advertising & Marketing, Successful Marketing Campaigns
Amazing $158,107 profit on just the first mailing of an unbeatable The Marketing Challenge: Client Don Rowe, editor of Wall Street Digest, was facing a huge challenge. The subscriber base of his acclaimed investment newsletter was dwindling fast, and many potential... by DMU | Feb 18, 2015 | Advertising & Marketing, Successful Marketing Campaigns
Award-winning promotion turns Health Alert into the fastest-growing newsletter in its class! The Marketing Challenge: Dr. Bruce West’s Health Alert, a successful, respected newsletter for many years, faced an uphill marketing challenge. Health newsletter circulations...