Over 5,000 Subscribers/Members in Less than 6 Months: How One Mature Product Was Able to Dramatically Increase New Subscribers and Members
In many ways, marketing a mature product is different than launching a brand-new product or a relatively new product in the marketplace. Your core audience is already familiar with a mature product. And that’s one of the great distinctives. Your core audience has already made assumptions about the product, they [...]
Informed Delivery – Free Marketing
I’ve told you how we are using Informed Delivery for our clients (See “New Direct Mail Super Response Booster"). This is where millions of consumers get a daily email telling them what is in today’s mail – including direct mail pieces coming from our clients. But wait, there is more. [...]
The Magalog: An Infomercial in Print
The magalog is: One of the most powerful direct marketing tools ever devised Increases response for consumer or business-to-business marketing Can be used for lead generation or direct sales This unique direct mail tactic consistently improves response for a mature product or new product launch. What is a magalog? [...]
September: Why It’s Critical for Maximum Response This Year
Memorial Day has come and gone. Summer is here and we’re just weeks away from September…perhaps one of your most profitable months to market out of the year. And right now is the moment you need to start planning, designing and crafting your marketing for the fall. Historically, for online, [...]
Net Neutrality: Why Social Media, the Press and Progressive Politicians are Crying
The tech giants like Google, Amazon and Facebook tried to scare America into protecting them from competition… And the progressives and socialists wanted to control the internet. They both lost … and the world didn’t end. Instead, it’s better off. Let me explain… Net neutrality was implemented in 2015 – [...]
Over 5,000 Subscribers/Members in Less than 6 Months: How One Mature Product Was Able to Dramatically Increase New Subscribers and Members
In many ways, marketing a mature product is different than launching a brand-new product or a relatively new product in [...]
Informed Delivery – Free Marketing
I’ve told you how we are using Informed Delivery for our clients (See “New Direct Mail Super Response Booster"). This [...]
The Magalog: An Infomercial in Print
The magalog is: One of the most powerful direct marketing tools ever devised Increases response for consumer or business-to-business marketing [...]
September: Why It’s Critical for Maximum Response This Year
Memorial Day has come and gone. Summer is here and we’re just weeks away from September…perhaps one of your most [...]
Net Neutrality: Why Social Media, the Press and Progressive Politicians are Crying
The tech giants like Google, Amazon and Facebook tried to scare America into protecting them from competition… And the progressives [...]