The #1 Secret to Power Up Your Sales Copy
Famous ad man David Ogilvy didn’t write a word of copy before conducting 10 days of product research. By digging for details, he was practicing one of the greatest copywriting secrets of sales success: use specifics to sell well. There’s a lot of selling power packed in the words used [...]
6 Steps to Maximize Renewals and Conversions—Why This Campaign Won an Industry “Gold Standard”
If you can boost your renewals or conversion rates by 10% … 20% … or even 30%, it will translate into a powerful increase in profits. I have created over 100 renewal and conversion series. These are critical to your success. Let me tell you about one company that won [...]
Our Marketing Bootcamp: How to Supercharge Your Profits in Just Two Hours—or Two Days
At your company’s next meeting, empower your staff with tools, tips, and strategies from me. After all, I am recognized as the direct marketing industry’s “authority on accountable advertising.” In his comprehensive, fast-paced presentations, I reveal my private tactics for supercharging leads and sales, personalized to your company. Your team [...]
#1 Common and Costly Direct Mail Blunder
Whether you use direct mail or generate new prospects or clients currently, the medium remains one of the most powerful ways to generate a lead or a sale even in an online age. For both consumer and B2B marketers, it provides a low cost per lead or sale … and [...]
Copywriting: The Power of Believing [Video]
Do you believe in what you are selling? If you don’t, your prospects won’t believe it, and they won’t buy! Watch this video, and you will learn how write strong copy that brings in prospects, supercharges your sales, and skyrockets your profits! (About 2 min) Click here: https://www.youtube.com/watch?v=pSFqBHEDC-M If [...]
The #1 Secret to Power Up Your Sales Copy
Famous ad man David Ogilvy didn’t write a word of copy before conducting 10 days of product research. By digging [...]
6 Steps to Maximize Renewals and Conversions—Why This Campaign Won an Industry “Gold Standard”
If you can boost your renewals or conversion rates by 10% … 20% … or even 30%, it will translate [...]
Our Marketing Bootcamp: How to Supercharge Your Profits in Just Two Hours—or Two Days
At your company’s next meeting, empower your staff with tools, tips, and strategies from me. After all, I am recognized [...]
#1 Common and Costly Direct Mail Blunder
Whether you use direct mail or generate new prospects or clients currently, the medium remains one of the most powerful [...]
Copywriting: The Power of Believing [Video]
Do you believe in what you are selling? If you don’t, your prospects won’t believe it, and they won’t buy! [...]