Direct Response Copy Tip of the Week: Calling Out to Your Prospects Results in Higher Response
If you want your prospect to.... * Open your direct mail envelope rather than toss it aside. * Read your email, don't delete it. * Act on your banner ad, don't ignore it. ...then you must find a way to "call out" to your audience. Know your prospects and [...]
Turning New Leads into Sales: Igniting 100% increase in Conversions 6 Common Blunders that Can Cripple or Destroy Online Sales & Leads Direct Response Copy Tip of the Week: Calling Out to Your Prospects Results in Higher Response Testing Corner: Study Shows Subject Lines Make a Difference…You Guess The Winner
If you want your prospect to.... * Open your direct mail envelope rather than toss it aside. * Read your email, don't delete it. * Act on your banner ad, don't ignore it. ...then you must find a way to "call out" to your audience. Know your prospects and [...]
New Launch: More than ½ Million New Customers: Turning a Start-up into a Multi-million Dollar Company
Let me tell you about an incredible, new product launch and what made it successful. Popular in Japan, Sun Chlorella wanted to break into the U.S. market. A Japanese entrepreneur, George Higashida could not get the product in U.S. health food stores. And the few that did carry the product [...]
CDMG Case Study: Colorado River Adventures
Integrated Magalog and Internet Landing Page skyrocket lead generation for a resort destination The Marketing Challenge Colorado River Adventures is a members-only vacation destination designed for RV enthusiasts. Located in the Southwest United States, it boasts 7 resorts in California, Arizona and Mexico. The company had been sending out lead-generation [...]
CDMG Case Study: Research Solutions, Inc. (RSSS)
3-D direct mail piece attracts 14.56% response from skeptical investment crowd The Marketing Challenge Research Solutions (OTCBB: RSSS) is a California company with a data-mining technology that provides must-have research to pharmaceutical and technology companies. The company had a compelling story to share with investors, fi nancial advisors and investment [...]
Direct Response Copy Tip of the Week: Calling Out to Your Prospects Results in Higher Response
If you want your prospect to.... * Open your direct mail envelope rather than toss it aside. * Read your [...]
Turning New Leads into Sales: Igniting 100% increase in Conversions 6 Common Blunders that Can Cripple or Destroy Online Sales & Leads Direct Response Copy Tip of the Week: Calling Out to Your Prospects Results in Higher Response Testing Corner: Study Shows Subject Lines Make a Difference…You Guess The Winner
If you want your prospect to.... * Open your direct mail envelope rather than toss it aside. * Read your [...]
New Launch: More than ½ Million New Customers: Turning a Start-up into a Multi-million Dollar Company
Let me tell you about an incredible, new product launch and what made it successful. Popular in Japan, Sun Chlorella [...]
CDMG Case Study: Colorado River Adventures
Integrated Magalog and Internet Landing Page skyrocket lead generation for a resort destination The Marketing Challenge Colorado River Adventures is [...]
CDMG Case Study: Research Solutions, Inc. (RSSS)
3-D direct mail piece attracts 14.56% response from skeptical investment crowd The Marketing Challenge Research Solutions (OTCBB: RSSS) is a [...]