Your homepage or your landing page’s first goal is to immediately engage and guide your prospects. Most homepages and landing pages are anti-marketing sites, with numerous distracting links and unclear navigation. Remember—If your homepage or landing page isn’t drawing your [...]
Many direct mail pieces today fail to include an important element that will increase your leads or sales. Many so-called direct mail experts or ad agencies don’t use it, but should. Often, a direct mail envelope package needs some extra [...]
And speaking of mobile marketing, here is a video brief “Mobile Marketing and your Profits.” About 2 minutes. Click here. https://www.youtube.com/watch?v=YuZB7VMrd4E
50% of the success or failure of your campaign depends on your offer. What is one of the most critical components of an offer? It's often overlooked or downplayed, but its hurts response. Here is a two-minute video brief. https://www.youtube.com/watch?v=v1MQS_mg2_4 [...]
Here is the Angel Money Marketing Conference presentation Caleb and I did last month. Everything you need to know. See below. https://www.youtube.com/watch?v=uk6a4sE8eFE If you want help with your copy or advise on your next marketing campaign, call me at [...]
