Sometimes markets change and leads and sales stall. The growth just isn’t there. That’s when you need to change up your marketing with something new and different. And that’s what happened when I talked to Surf Control. Surf Control is [...]
GeoSafari explores a new market and captures big sales with this wildly successful magalog! The Marketing Challenge: Ever since its introduction in late 1989, Educational Insights’ internationally acclaimed GeoSafari electronic learning system has been a continual star performer in the [...]
How to get reader's attention before they have a chance to turn away! The Marketing Challenge: EPM Communications is a publisher of research data for marketing professionals. The company does not conduct research, but compiles it from various reliable sources. [...]
There are a number of things that can be done to help give you more credibility among your prospects and customers. Remember, your audience is very skeptical. And in an age of skepticism, you need to overcome that skepticism to [...]
2015 could be your best year ever. Your marketing profits will skyrocket as the economy improves and businesses gain confidence in the future. The midterm elections change everything. There will be no more congressional actions that could hurt the business [...]
