Direct marketing website lights fire under skeptical Canadian investors The Marketing Challenge Stock Pickers Digest is an investment newsletter for Canadians that targets subscribers age 50 and above. The objective was to increase the newsletter’s subscriber base through the Internet—not [...]
3-D lead-generation campaign pays for itself nearly 4 times over Marketing Challenge IPRO Tech, Inc. is the creator of the breakthrough litigation discovery software tools eCapture and eReview. These tools are designed to help corporate lawyers dramatically reduce the time [...]
High-impact 3-D mailer introduces thousands of investors to little-known company 14.67% Response: Impactful creative brings top investment newsletter writers and institutional investors thousands of miles to discover company opportunity Marketing Challenge Miller Energy Resources (MILL) was an unknown energy producer [...]
Attention-getting 3-D mailer receives 48.9% response CDMG developed a 3-D package that effectively met 3 main objectives—grabbing attention, overcoming objections and generating interest. This helped attract more than enough attendees to make the conference successful. Marketing Challenge South [...]
If your marketing results are flat or declining, here is an important lesson from one marketer of seminars. FamilyLife is a nonprofit Christian organization dedicated to providing married couples and parents with tools to improve their marriages and home life. [...]
