What’s the #1 mistake that most advertisers and marketers make?
They use image based advertising…relying on pretty graphics and short, cute copy rather than direct response marketing.
Direct response marketing is the only way to get an effective, accountable response…and dramatically increase profits at a cost-effective cost-per-lead and cost-per-sale.
Watch this 2-minute video below to discover the difference between image advertising and direct marketing.
If you would like to talk about using direct response marketing in your next campaign, give me a call at (310)212-5727 or email Caleb at firstname.lastname@example.org.
Here are the rest of this week’s articles: