Copy Tip of the Week: Know Your Audience
Universally, you have three target audiences you need to reach: Customers from your database Prospects from your database Prospects Customers have already purchased something from you before. Prospects on your database usually originate from your lead generation efforts or word-of-mouth. They might know who you are and what you have [...]
Political Marketing Breakthrough Success: 8 Advanced Strategies to Winning an Election – [Amazing Case Study]
The difference between a winning political candidate and a losing political candidate…is usually the marketing. Today’s political marketing is in some ways more advanced than consumer and B2B marketing. Winning candidates don’t need more money – they need to use money wisely. In the last presidential election, Hillary had $1.4 [...]
Alternative Health Supplement Launch: How the “4 P’s” Formula Created Powerful Marketing Breakthrough [Award-Winning Campaign]
Let me reveal a winning formula I use – In this case, for a new product launch. It’s one of several formulas I use in creating winning direct mail, Facebook, pre-rolls, geofencing, email, landing pages, TV commercials and more. In creating successful marketing, I use copywriting formulas such as time [...]
The Magalog: The Out-of-the-Box Marketing Tool to Dominate Your Market [Video]
Generating leads or sales often needs thinking outside of the box … like testing a magalog. At first glance, you think you’re looking at a special interest magazine chock-full of important, timely information. The plush cover promises fascinating articles and refers you inside to page numbers where you can learn [...]
If You Missed FreedomFest…
FreedomFest 2019 was a powerful conference with over 250 speakers and workshops. Many DMU subscribers went. It was great seeing you at the conference! I gave a talk on 18 Powerful Marketing and Advertising Trends for Business, Organizations, and Politics. It contained new information about marketing and strategies that I [...]
Copy Tip of the Week: Know Your Audience
Universally, you have three target audiences you need to reach: Customers from your database Prospects from your database Prospects Customers [...]
Political Marketing Breakthrough Success: 8 Advanced Strategies to Winning an Election – [Amazing Case Study]
The difference between a winning political candidate and a losing political candidate…is usually the marketing. Today’s political marketing is in [...]
Alternative Health Supplement Launch: How the “4 P’s” Formula Created Powerful Marketing Breakthrough [Award-Winning Campaign]
Let me reveal a winning formula I use – In this case, for a new product launch. It’s one of [...]
The Magalog: The Out-of-the-Box Marketing Tool to Dominate Your Market [Video]
Generating leads or sales often needs thinking outside of the box … like testing a magalog. At first glance, you [...]
If You Missed FreedomFest…
FreedomFest 2019 was a powerful conference with over 250 speakers and workshops. Many DMU subscribers went. It was great seeing [...]