Direct Marketing Copy Tip of The Week: Little-Known First Paragraph Secrets
First Paragraph Helps Carry the Prospect to a Sale! (123rf.com) The first paragraph of your letter, email, Facebook, website, brochure or other DR piece is one of the most critical elements of your success or failure. Grab your reader’s attention immediately In one or two lines, you [...]
Why You Need a Bookalog [Video Brief]
Craig Huey Talks about Bookalogs A bookalog looks like a book, feels like a book … but it’s not a book! It’s a direct response sales piece that looks like a book. It sets you apart from the competition … you’re the one who writes the book [...]
Investment Strategies and The 2016 Election – You’re Invited to Join Me [Video]
I’d like to invite you to one of the most unique personal and powerful investment and business conferences ever held…and it’s in the Bahamas! Geopolitics, the election, new investment strategies, and economic analysis will equip you like nothing else to profit and succeed in the economic/investment roller coaster ahead. [...]
Stop Shopping Cart Abandonment!
Abandoned Shopping Cart (Credit: Sandro Ravazzolo) There’s nothing more frustrating to a marketer than an abandoned shopping cart. However, the good news is that online shopping cart abandonment can be drastically reduced. The bitter truth remains that if you look at your statistics, you’ll be horrified … [...]
Supercharging Lead Conversions: Aroma Spa
Let me tell you how you can improve your conversions One of my clients, Variel Health International, wanted to boost sales for Aroma Spa portable aromatic steam capsule. However, this unusual B2C aroma therapy spa posed a number of tough marketing difficulties. First, the product was virtually unheard of. [...]
Direct Marketing Copy Tip of The Week: Little-Known First Paragraph Secrets
First Paragraph Helps Carry the Prospect to a Sale! (123rf.com) The first paragraph of your letter, email, [...]
Why You Need a Bookalog [Video Brief]
Craig Huey Talks about Bookalogs A bookalog looks like a book, feels like a book … but [...]
Investment Strategies and The 2016 Election – You’re Invited to Join Me [Video]
I’d like to invite you to one of the most unique personal and powerful investment and business conferences ever [...]
Stop Shopping Cart Abandonment!
Abandoned Shopping Cart (Credit: Sandro Ravazzolo) There’s nothing more frustrating to a marketer than an abandoned shopping [...]
Supercharging Lead Conversions: Aroma Spa
Let me tell you how you can improve your conversions One of my clients, Variel Health International, wanted to [...]