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Blog2025-03-18T13:51:10-06:00
2508, 2023

5 Powerful, Strategic Steps to Dramatically Build Your Customer Database, Growth and Profits in a Recession

By |August 25, 2023|Advertising & Marketing, Banner Ads/Remarketing, Digital Marketing, Email Marketing, Integrated Marketing, Multichannel Marketing|

How do you get new prospects and customers when companies and people are pulling back on spending in a recession — when businesses are laying people off or stopping their hiring process when the economy is uncertain? Many CEOs, vice presidents, and marketing managers are asking themselves this question as [...]

2508, 2023

11 Marketing Secrets for Successful Lead Generation and Sales to the Super Wealthy

By |August 25, 2023|Advertising & Marketing, Integrated Marketing, Lead Generation|

Lead generation and conversion of ultra-wealthy prospects – often classified as accredited investors – is a significantly different process from traditional business-to-business marketing or D2C lead-generation marketing. Why? Because the accredited investor requires important and unique marketing and advertising tactics. An “accredited investor” is defined as one of the following: [...]

1708, 2023

One Book for “The New Rules of Email Marketing”

By |August 17, 2023|Advertising & Marketing, Integrated Marketing, Multichannel Marketing|

Are you segmenting your email marketing by … a prospecting series a conversion series an integrated series Are you abiding by the 3 “R’s” of every email? Relevant Rewarding Reputation My book explains how to set up the most effective email campaigns in great detail … See how The New Multichannel, Integrated Marketing: 28 Trends For Creating [...]

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