Email Marketing - Creative Direct Marketing Group | Compliant Product Marketing Made Easy

Testing Corner: A/B Test Shows Email Subject Lines Make A Big Difference… You Guess The Winner

You always want to test because you always want to learn and beat the control to increase responses. The smartest marketers in the world always seem to get tests wrong. That’s because the marketplace is always right, the “expert” isn’t. [...]

By Craig Huey|2023-03-06T15:01:09-06:00March 6, 2023|Advertising & Marketing, Copy Tips, Email Marketing|

Boosting Email, Landing Page And Direct Mail Response: 6 Overlooked Copy Tactics To Lower Risk, More Leads or Sales

How you start a salutation can make or break your response rate. Here are the 6 tactics to follow: Your landing page, direct mail letter, or email needs one little-known copy secret that will increase your response. It's a strategic [...]

By Craig Huey|2023-03-06T14:28:40-06:00March 6, 2023|Advertising & Marketing, Copy Tips, Direct Mail, Email Marketing|

Email Reminder! Use Alt Tags

By cdmginc|2023-01-20T11:53:20-06:00January 20, 2023|Advertising & Marketing, Email Marketing|

The 3 Hidden Truths of Email Marketing, Why It’s an Important Piece to Every Marketing Strategy

By cdmginc|2022-09-07T12:50:07-06:00September 7, 2022|Advertising & Marketing, Email Marketing|