For almost 10 years, I worked to make one small investment company into a giant that was purchased for over 350 million dollars. DTN Wall Street, headquartered in Omaha, Nebraska launched a new investment product. The marketing director, Chuck Wood, [...]
If you can boost your renewals or conversion rates by 10% … 20% … or even 30%, it will translate into a powerful increase in profits. I have created over 100 renewal and conversion series. These are critical to your [...]
At your company’s next meeting, empower your staff with tools, tips, and strategies from me. After all, I am recognized as the direct marketing industry’s “authority on accountable advertising.” In his comprehensive, fast-paced presentations, I reveal my private tactics for [...]
Modern elections are all about social media and direct marketing. How are the current candidates doing on social media? Hillary Clinton Gary Johnson Jill Stein Donald Trump Twitter Followers 8.9 Million 327,000 227,000 11.7 Million Facebook Followers 6,060,320 1,517,540 572,946 [...]
The mobile app marketplace has not displaced retail. Not at all! In fact, even though consumers spend 60% of their shopping time on the Internet (on their phones), they are browsing and research in order to make the best purchase [...]
